My name is Armando Cervantes

I am a Product Designer, Creator, and Collaborator.

With 7 years of user-centered design experience and a home base in beautiful Utah, I thrive on solving complex problems and crafting creative solutions. My diverse background spans multiple industries in tech, blending innovation with a deep passion for impactful design.

When I’m not working, you’ll find me adventuring with my family—camping under the stars, casting lines in the river, honing my archery skills, or diving into an occasional gaming session. For me, life is all about exploration, creativity, and fun!

Design Method

I’m passionate about crafting user experiences that inspire and captivate.

Driven by modern design principles, I ensure my interfaces are pixel-perfect. With a strong background in cross platform experiences, I thrive on curiosity—diving deep into research to uncover the 'why' behind user needs. My goal is to design intuitive, result-driven solutions that elevate UX and create meaningful, user-centered experiences in the tech industry for everyday users.

Skills

  • Interaction Design
  • Visual Design
  • Design Systems
  • Product Strategy
  • Product Growth
  • Prototyping
  • Usability Research
  • Accessibility
  • Collaboration
  • Design Management
Professional

Tools I Currently Use

Figma Tools
Acabus.AI
Adobe Suite
Lyssna
Lucid Charts
Webflow

My Experience

What sets me apart is my unique blend of expertise as an interaction designer, visual designer, researcher, design leader, and business strategist, allowing me to craft innovative, impactful solutions from multiple perspectives.
Dec 2021 - Jan 2025

ClickBank

As a key design leader at ClickBank, I helped shape product vision and strategic direction, leading the redesign of the core platform and design system to deliver a more modern, streamlined experience. I designed and launched ClickBank’s first WYSIWYG editor—establishing the foundation for a flexible customization tool that increased sales by 15%.

I played a central role in merging two platforms into a single, cohesive experience by defining and designing a unified information architecture, and authored the test plans and usability scripts used to validate performance and usability throughout the transition. Alongside this work, I led the evolution of the design system across both platforms, expanded the design team to better support product initiatives, and drove ongoing innovation efforts.

I also designed and delivered multiple AI-powered internal tools to support the compliance team and improve operational efficiency, leveraging emerging AI and design tools—including Abacus, Claude, and Figma Make—to accelerate workflows, experimentation, and execution.
Principal Designer
UX Manager
Design System Lead
Sr uX Designer
May 2021 - Dec 2021

Clearlink

As the Lead UX Designer, I implemented an internal Sales tool that improved conversions and streamlined workflows while designing and updating 300+ digital assets to support marketing strategies. I introduced user-friendly, mobile-first solutions, ensuring accessibility and boosting mobile conversions by 67%. Collaborating with Product Managers, I enhanced system architecture for remote workflows, integrating CPaaS tools for real-time agent monitoring. Additionally, I migrated the Design System from Sketch to Figma, optimizing design processes and team collaboration.
Sr UX Designer
Feb 2020 - May 2021

Cingo

Collaborating closely with the Director of Product, I helped shape the design and user experience for a range of projects. Through research and testing, I contributed to creating impactful, user-friendly experiences for customers, clients, and new users. At Cingo, I played a key role in designing and launching four software solutions across diverse industries.
UX Designer
Jan 2019 - Dec 2020

Cambeo

I redesigned their websites and revitalized the design system for greater consistency and scalability. I overhauled their platform, crafting a modern, intuitive user experience, and launched a mobile Tasks app that transformed task management. I also researched, designed, and launched an LMS tool that boosted sign-ups by 20%, helping users stay ahead with personalized learning paths in the dental industry.
UX Designer
Freelancer
5+
Years Experience
over 30 projects
7
0->1 Product Launches
combined organizations
20K
Users Impacted
combined organizations

Let's Connect!

Now that you know a bit about me, I'd love to learn more about you! Feel free to connect with me on LinkedIn, email, or send me a message here.
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